Comments for Brion Hickey | C Level Optimization http://brion.jp Specific about the big picture of Optimization - brionh at gmail.com Thu, 29 Jul 2010 16:19:09 +0000 hourly 1 http://wordpress.com/ Comment on Brooks Bell Interactive – Click Summit 2010 by Doug Levitz http://brion.jp/2010/07/25/brooks-bell-interactive-%e2%80%93-click-summit-2010/#comment-38 Thu, 29 Jul 2010 16:19:09 +0000 http://brion.jp/?p=163#comment-38 oh, wow this sounds cool, definitely want to check this out next year!

]]> Comment on Brooks Bell Interactive – Click Summit 2010 by Sonja Foust http://brion.jp/2010/07/25/brooks-bell-interactive-%e2%80%93-click-summit-2010/#comment-37 Thu, 29 Jul 2010 13:25:43 +0000 http://brion.jp/?p=163#comment-37 Thanks for the write-up, Brion! We really appreciate it!

]]> Comment on Q and A with CMO and Brion by brion http://brion.jp/2010/03/10/q-and-a-with-cmo-and-brion/#comment-29 Fri, 09 Apr 2010 05:35:04 +0000 http://brion.jp/?p=89#comment-29 Omniture has great training classes if you are using TnT. Marketing Experiments has a formulaic approach to optimization that you will find interesting. Tim Ash, has a book that dives into LPO- list go on and on.

]]> Comment on Omniture Summit 2010 – Feedback by Bill http://brion.jp/2010/03/06/omniture-summit-2010-%e2%80%93-feedback/#comment-28 Thu, 08 Apr 2010 19:43:38 +0000 http://brion.jp/?p=145#comment-28 They really need to work on the having categories for their sessions, from beginner, advanced and expert. I found myself walking out of some of the sessions not that I wanted to, but because it was just review for me.

]]> Comment on Q and A with CMO and Brion by Doug Wright http://brion.jp/2010/03/10/q-and-a-with-cmo-and-brion/#comment-26 Thu, 08 Apr 2010 19:30:13 +0000 http://brion.jp/?p=89#comment-26 Having any suggestions on training or books to beef up my optimization skills?

]]> Comment on Q and A with CMO and Brion by Melissa http://brion.jp/2010/03/10/q-and-a-with-cmo-and-brion/#comment-25 Thu, 08 Apr 2010 08:46:44 +0000 http://brion.jp/?p=89#comment-25 Great Road map for any CMO to follow!

Melissa

]]> Comment on Q and A with CMO and Brion by brion http://brion.jp/2010/03/10/q-and-a-with-cmo-and-brion/#comment-24 Thu, 08 Apr 2010 07:51:38 +0000 http://brion.jp/?p=89#comment-24 Taguchi is pretty rock solid. I refuse to split hairs between the argument of Fractional-Factorial vs. Full-Factorial Multivariate testing. To your point, it is better to worry about more important things such as, do you have a team that is lean and mean that allows for consistent testing annually?

]]> Comment on The Most Important Thing About Optimization. by Anonymous http://brion.jp/2009/12/04/the-most-important-thing-about-optimization/#comment-23 Thu, 08 Apr 2010 07:33:19 +0000 http://brion.jp/?p=130#comment-23 Ha! investing in people is key. Its funny how big companies don’t do more to keep good talent, but they will fade themselves out of the relevant market soon enough. We had a few key people leave our org, interesting to see how it really hurt us.”

]]> Comment on Context Dropping – The Smoke and Mirrors Behind Landing Page Optimization by Flora http://brion.jp/2010/01/04/context-dropping-%e2%80%93-the-smoke-and-mirrors-behind-landing-page-optimization/#comment-22 Thu, 08 Apr 2010 07:27:43 +0000 http://brion.jp/?p=88#comment-22 Cool stuff! Totally shows out now these days a large amount of people don’t do much in reality, but dream, sugar coating or extra value BS on stuff actually just a punch trash. It happens all the time. Good eyes, Brion. :)

]]> Comment on The Watched Pot Never Boils by Samantha G http://brion.jp/2010/02/03/the-watched-pot-never-boils/#comment-21 Thu, 08 Apr 2010 07:20:56 +0000 http://brion.jp/?p=28#comment-21 My boss does this all the time drives me CRAZY!

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